Brand & online presence audit for lifestyle brands

What’s a brand audit?

I help lifestyle and Direct-to-consumer brands in Asia and Japan clarify their brand and creative direction so their website and Instagram feel clear, consistent, and aligned with their ideal customer.

This is for you if:

  • You have a good product, but your brand/website/IG feel “off” or inconsistent

  • You want to speak to global customers with more confidence

  • Your team is busy executing and you want a clear outside point of view on what to fix first

see all works

What you get:

  1. A review of your website + Instagram (and 1–2 competitors)

  2. A simple Brand Clarity Report (10 pages) with:

    • What’s working now

    • What’s confusing or off-brand

    • 3–5 key messages you should own

    • Top 5 priorities to improve your brand and online presence

    • 30–45 min call to walk through the findings and ask questions

What clients are saying

  • Alisa Founder, One Publique

    “I’m incredibly impressed by K.Pailin and her team. They’re very responsive and great listeners. Even though I am a new business owner and new to marketing, yet they take the time to explain the nitty gritty details. I engaged them in a rebranding project, and they were able to bring out my brand’s authentic voice. Thanks to them, now I have a brand strategy I can use for the next 5 years!”

  • Varisara, Founder, Up & Under

    “K. Pailin and team have been able to identify our hidden strengths and translate them into our highest brand potential. We enjoy their passion, dedication, and creativity a lot!”

  • Narisa, Founder, CHAND

    “The creative team was able to gain a fundamental understanding of the brand culture through the strategy provided. The strategy and communication guideline have been a valuable asset of my brand.”

Let’s get started

Please expect a response within 1-2 business days. You can also write to pailinhasegawa@gmail.com